A practice of noticing

Patterns

Short observations on recurring behaviors, tensions, and signals worth noticing in work and everyday life.

Patterns No. 3: The War for Talent, LLMs are a Dead End, and Vacheron’s Louvre Display
Patterns

Patterns No. 3: The War for Talent, LLMs are a Dead End, and Vacheron’s Louvre Display

On the leverage of talent, the cost of abandoning product development, why LLMs will not get us to AGI, and the audacity to do incredible things.

Patterns No. 2: Shoes & Bags, Hardware & Software, and K-Pop Design
Patterns

Patterns No. 2: Shoes & Bags, Hardware & Software, and K-Pop Design

On doing things differently, the lasting power of the Birkin, and design's cultural impact on the music industry.

Patterns No. 1: The State of Luxury Fashion in 2024
Patterns

Patterns No. 1: The State of Luxury Fashion in 2024

Looking at luxury fashion's down year, the strategies of the outliers in Brunello Cucinelli and Mui Mui, and the creative director carousel